journalism

Dotting the ‘I’s and crossing the ‘T’s

In a world full of txtspk and emoticons, does it really matter whether you can spell or have a basic grasp of grammar? An email invitation to an event about corporate PR that landed in the CDR inbox this week suggests the answer is a resounding yes.

PR and journalism – A marriage made in heaven?

The often love-hate relationship between PR and journalist has fascinated me from the day I began my career. Every PR has encountered the full range of journalist ‘types’, from the old school hack to the pushy ‘I need it right now’ headline hunter. Journalists may also have their well-publicised gripes with PRs and while…