Crisis communications

How do I protect my business from a reputational crisis?

Sooner or later every business will face a reputational crisis on some level.

Preparation is everything

Not to put too fine a point on it, when it comes to crisis management, preparedness is the key to everything. Sincerity, openness and speed of response all have an impact as well, but if you’re prepared, then you’ll have these considerations factored in already.